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brand urbanity

Business Branding

We create memorable, influential, and cohesive brand identities for companies, products, and services.

Yes, we “do creative” – and so much more. Most importantly, we help our clients develop their “brand essence,” the critical element of branding that answers the question, “Who are you?” Your brand essence is the foundation upon which your brand is built.

When solidifying a strong brand, differentiation is critical. Our multi-disciplinary team creates bespoke branding strategies and tactics, ensuring that
your brand is distinctive – just like you and your business.

Our corporate and business clients engage us to assist them with new product launches, expansions, business acceleration, re-brands, naming, start-up ventures, and brand “refreshes.” We also identify the organizational changes required to support the brand concept. As part of that process, our team creates internal communications and business enhancement strategies that reflect our clients’ values, purpose, and unique selling proposition (USP).

“Branding is one of the most important aspects of any business, large or small, retail or B2B.”

Entrepreneur Magazine

Without a strong brand, your business will be obscured by the competition.

Our expertise encompasses:

  • Brand naming and identity
  • Re-branding, brand re-freshes
  • Creative design and execution of logos, collateral materials, advertisements, packaging, and other brand visuals
  • Business, product, and service launches
  • Integrated marketing communications
    “Branding is one of the most important aspects
    of any business, large or small, retail or B2B.”
    Entrepreneur Magazine
  • Perceptual management
  • Brand differentiation
  • Promotional events and networking opportunities
  • Office design and aesthetics, to align the brand and work environment
  • Organization development, management consulting, and executive coaching

We work with:

  • Corporations
  • Nonprofits, associations, and organizations
  • Small to mid-size businesses ($3M+)
  • Well-funded start-up and early stage companies